Wednesday, April 28, 2010

New website - Kildare Recording Studios

New website gone live and shooting up the Google charts

Kildare Recording Studio - Media Music

If you are looking for a reasonably priced studio with a top audio engineer be sure to gove them a call.

5 tips to improve your SEO efforts

For more details or to improve your website rankings get in touch with Flarecom


I have put a few tips together to help you easily improve your organic ranking in search engines. Have a look at these and check out what you haven't done yet.

Should you have a specific issue on Search that you'd like to get our opinion on, then do not hesitate to contact us for further information.

Focus on specific key terms – instead of trying to rank for every possible keyword at one go – breakdown your SEO to focus on approximately 6 primary keywords every few months.

Use data from your PPC account to help you informatively select the keywords to focus on for SEO.

Make sure the keywords you are optimizing for appear on your website. Place keywords in the copy, URL name, navigation, Meta tags.

Following on from point 2 – Remember not stuff your page with keywords! The content must still be readable ie it should make sense when you read it aloud.

When getting links from other websites wherever possible ask for an anchor text link. That is a link that uses your primary keywords as opposed to linking direct to the homepage. This anchor link will have more value.

For more details or to improve your website rankings get in touch with Flarecom

Tuesday, April 27, 2010

Your Facebook Profile May Be Sold by Russian Hacker

A spammer/scammer named Kirloss is selling 1.5 million Facebook accounts for a few pennies apiece. Yours might be one of them.


Dan Tynan

Want to hear some good news? We now know exactly how much your Facebook profile is worth on the open market: Between 25 and 45 cents, depending on whether you have more than 10 friends.

The bad news? How we found out.

According to Verisign's iDefense, a Russian hacker known as Kirllos is selling 1000 Facebook IDs at a pop for $25 (if you have 10 friends or less) or $45 (if you're in the 11+ friends crowd). Thus explaining that rash of bogus Facebook password reset spam I got last month. He's apparently successfully phished log ons for some 1.5 million Facebookers, which he's now hawking on the antichat.ru forums.

Is your account one of them? There's really no way to know for sure, unless you're seeing stuff posted under your name you didn't put there. But if you've recently responded to an email purporting to be from Facebook asking you to log into your account, there's a very strong chance the answer is yes. (I'd recommend logging in and changing your password to something tricky. Do it right now. Go on, I'll wait.)

What can some miscreant do with your Facebook identity?

* He can use it to infect other Facebook users by posting links on your friends' walls to Web sites containing malware, a la the Koobface worm, which has been tormenting users of Facebook, MySpace, and Twitter for two+ years. Koobface can suck your PC into a botnet, at which point it doesn't really belong to you any more.

* He can use it to run big-money con games on your friends, a la the infamous "London Scam" in which a cybercrook pretends to be an old friend of yours who's stranded overseas and needs you to wire him cash -- fast. The London Scam took at least one U.S. victim for $4,000. Unlike Nigerian 414 scams, which requires mind-numbing stupidity on the part of its victims, the London Scam directly attacks affluent, college-educated, computer literate people. (I had a friend who got approached by the same scammer, who was seriously considering wiring the money until I explained what was going on.)

* He can use it to embarrass, harass, or blackmail you. Want to ruin someone's reputation in a hurry? Log on as them and post humiliating or hateful content on their page.

But here's the bigger threat. Facebook really wants to be the single sign-on engine for the Web (see "What's to like about Facebook's 'Like' button?"). So a Facebook log on isn't just a Facebook log on anymore; it's also a log on to sites like Unvarnished, the Huffington Post, and any others that use Facebook Connect. If that's not an argument against using Facebook for single sign on, I don't know what is. Even if you don't use FB Connect, most people tend to use the same log ons for multiple sites; once a crook has your email address and favorite password, he can go to town on you. Nervous yet?

Bottom line: Your Facebook credentials are important, and only getting more so. If you want to protect yourself online, you'll need to protect them as well. Start by mixing up your passwords for your favorite sites, changing them semi regularly, and not getting duped by every stupid email marked "urgent."

Also: I gotta say I find this whole thing kind of insulting. I've got 700+ friends. I think my account is worth at least $1.50. Don't you?

Original Story http://www.pcworld.com/article/195005/your_facebook_profile_may_be_sold_by_russian_hacker.html?tk=rss_news

Friday, April 23, 2010

New FACEBOOK - LIKE Button what it all means

“You’ve GOT to be F#$#$#$#$ kidding me”

No – FACEBOOK are not kidding.

My little internet marketers heart leapt with joy.
First, let me ask you this. When was the last time you updated your Facebook Profile?

NO NO NO NO – not status updates, or photos or Farmville.

Your ACTUAL profile – you know your favourite movies, books, likes, hobbies etc
Yes – you’ve done this one when you originally signed up – you’ve probably forgotten about it, I mean with all those fields to tend in Farmville.


Probably like most people you did this when you joined up and have not bothered updating it since.
I know I haven’t in ages

Next question (sorry I’m making you work hard but trust me – it’s worth it)
“How does Facebook make their cash?“

Hint, it’s exactly the same way that google does…Pay per click advertising.
But it’s VERY different pay per click advertising.
It’s not based on a phrase that you type ala Google

Facebook PPC based on your demographics, your likes, your favourite movie…You know – the data you’ve not updated SINCE YOU JOINED!!!!!! (Are you smelling the coffee…..)

So today, Facebook announce, with the addition of a single line of code, you can “like” a news story, a movie on imdb, a music track on pandora…

IN AN ACT OF SHEER PSYCHOLOGICAL BRILLIANCE – the little line of code puts up a little picture of YOUR friends who’ve also “liked” that thing on the web. Robert Cialdini (author of Influence, the definitive guide to decision making triggers) must have weeped with joy at the social engineering (Note – I love this, I’m not sure others will…)

Facebook point out – liking something up untill today or tweeting or foursquaring was a temporary blip, if your friends happened to log in the last three hours they MIGHT have seen it. Let’s face it, if you tweeted it’s a crapshoot on a numbers basis if your friends actually see anything.

So when you click the new “Like” Facebook button, being very helpful and all, Facebook will update your permanent profile with your new like.

WTF!!!!!!!!!!!!!!! HEEEEEEEELLLLLLLOOOOOOOO!!!!!!!!!!!!!!!!

THEY UPDATE YOUR PROFILE (your news feed to – but forget that -as of today it’s irrelevant) – the PROFILE of your LIKES!

To Quote myself…
“You know – the data you’ve not updated SINCE YOU JOINED!!!!!!”

The same data facebook and people like me use to TARGET DEMOGRAPHIC PAY PER CLICK ADVERTISING ON FACEBOOK!!!!!!!!!!!!!!!!!!!!!!!!!!
FRESH UP-TO-DATE DATA!!!!!!!!!!!!!!

This is a smart marketers wet dream. Seriously it’s the marketing equivalent of Hedi Klum walking into my study right now and saying (In that awesome German tingend English) “you know vhat tubby balding short guys are… now…in – let’s get bos….”

If Facebook implement as described, marketers will have completely up-to-date data to craft their advertisements.

I’m a marketer and proud of it. This is brilliant, I want to give you a directly targeted marketing experience. With fresh demographic data based on likes -I can do that. SWEEEET.

(SIDE NOTE – This also drops Facebook in the middle of the local advertising game – you YELP, you update your facebook PROFILE automatically, I can then create an Ad based on the fact that you “liked” KFC -someone pinch me, I’m still in the dream with Hedi)

People are going to freak out about this and it’s a shame – Facebook does not expose YOUR data specifically – only people who you’ve given permission to as a friend will actually see your profile and I can see this being fantastic way of really keeping in touch – how many of my friends liked “Hurt Locker” for example – that’s the next step of Facebooks evolution, it makes sense. The lads at Facebook GET this.

BUT if “likes” gets significant take up – they may just rival google and perhaps be even more influential. Google knows about phrases, Facebook knows about you…

To improve your social media profile contact us Flarecom

Wednesday, April 14, 2010

8 Hour Week

New website just uploaded for those that want to make some extra income online, this site shows you how.

Start your own internet business - FREE GUIDE